Cadillac applies to trademark Ascendiq and Escalade IQ

Symboliq and Optiq appear to have been abandoned

Let’s start with what we understand. Earlier this month, CarBuzz found hallmark applications Cadillac submitted to numerous agencies in the U.S. and also Europe to schedule the names Vistiq, Lumistiq, as well as Escalade IQL. Currently, prior to the month is out, CarBuzz has actually discovered an additional pair of hallmark applications that Cadillac has actually submitted to acquire special rights to the names Ascendiq and Escalade Intelligence. Sticking to what we know, the suffix -iq, as in Lyriq as well as Celestiq (obvious “ik,” not “eek”), shows Cadillac’s coming schedule of battery-electric lorries. That begins with the Lyriq crossover early next year, after that the Celestiq front runner sedan in 2023 (pictured). The all-electric Escalade is due by 2025. We presume an Escalade intelligence and a longer variation called the Escalade IQL will certainly be battery-electric doubles for the existing ICE-powered Escalade and Escalade ESV.

They are 3 of the six amazed vehicles we’re anticipating from Cadillac by the end of 2025. Going on to what we presume, 2 of the various other three are crossovers, the last has actually just been referred to as a “low-roof” EV. In July 2020, GM put on hallmark the names Symboliq and Optiq. It had been thought that these would certainly be both coming crossovers, yet a talk to the USA Trademark and also Patent Workplace showed both trademarks dead at the time of creating. GM does have an open brand name mark application for “optiq,” yet it’s not classified with motor vehicles, it’s for a downloadable software application.

As we’ve composed often times in the past, USPTO applications don’t imply we’ll ever before see the name or item being applied for. Keeping that out of the way, we do have 3 continuing to be strange Cadillac lorries and also three names: Vistiq, Lumistiq, as well as Ascendiq. We additionally have an inquiry: Will this be too much iq? Much of us have actually applauded brand names abandoning alphanumerics on their vehicles for due to the fact that it can ultimately imply clear distinctions between one car and also one more. If all the names are going to pull from the exact same or comparable phonemes, this might wind up being like fulfilling five brother or sisters named Barry, Mary, Terry, Larry, and also Gary. As well as we know how jokey and also harsh that can obtain. So stay tuned.